The Boards.

January 9, 2009

And here are the boards for all to enjoy. They’re printed and mounted too huzzah.

boards

boards2

boards3

boards4

boards5

boards6

boards7

The presentation.

January 9, 2009

Here it is. all done!
Ollie, Me, Sam going to be on the stage,
two most right hexagons appearing on each slide are the navigation buttons – the blue for the next action, the grey one for the step back.

Writings!!!!

January 8, 2009

Here’s the text Linn asked for, I’ve emailed it to her but I’d be grateful if everyone could take a peek  and suggest any changes or additions you feel are necessary!

 

 

1. concept

 

People run to keep fit, it’s one of the best exercises you can do for your heart and body.  People also run in groups for competition, social interaction and fun. We’re equipped with almost all we need to partake in this activity, all you need is a good pair of shoes.  

 

A good pair of Reebok Hex.  Not only do they provide all the stability and comfort you need for running, through the inbuilt pedometer and website linkup they provide all you need for training yourself, tracking your progress and organising your running groups.  Running on our specially set up routes will allow on-the-run feedback for you in real time through the digital billboards.

 

All this will be further promoted through projection billboard advertisments and an iPhone app which contain runners interacting with their environment, be that a series of iPhones or billboards.

2. Shoe info

-The perfect running shoe

 

-Developed with a pedometer to track your progress and distance to help you train.

 

-Check your stats online and as you train

 

3.Running routes

There will be digital interactive billboards set up at major running routes round london such as:

 

-Regent’s Park

-Hyde Park

-Green Park

 

These will show details to help the runner push themselves to be the best they can.

 

4.Future

-For the future this campaign has it’s sights on a linkup to the 2012 olympics, using the new facilities as a base to set up and sponsor.

-It also hopes to tie in with anti-obesity and keep fit campaigns as it offers a way to bring social networking technology to running to generate interest and lend the exercise more layers.

I concur!

January 8, 2009

I agree with Jay on this one!

 Your target audience sounds good just get a piccy of a person and do it a bit like a profile thing and maybe a general summary of the entire target ( young/middle aged professionals living in london).

 

For the future, I think the images and text is a good plan, It’ll be linked to the olympics and general nationwide health (combating obesity and stuff like that) so images relating to that’d be good.

The words are coming. Fear not!!!

Missing bits and pieces

January 8, 2009

hello dear guys,

my flash presentation is going quite well, but missing some information like:

-intro/concept ( words);

-shoe info ( words) ( and -are there any preferations about which images to use for this slide as there arent any specific ones on the blog or are they coming?);

-Target audience ( text):

should i compose something like:

Steven, 25 years old, works as a creative director, goes running every Tue and Thursday, show his route etc.

or use Ollies pretty mockup for the website profile page?

-Running routes (text / a sentence);

-notes on the future – should there be some text or just images?

cheers!

Done It.

January 8, 2009

Here’s the five mocked up web pages.

 

 

Login page

Login page

personal homepage

personal homepage

profile

profile

 

Statistics

Statistics

Forum

Forum

IMAGES OF NEW SHOES, DONE!

January 7, 2009

On the top right corner you’ll see a “flower shape” made out of hexagons, you can use it to make more hexagonal backgrounds via “tessellation” (copy and paste it over and over again to make a huge pattern) its included.

Here’s where my raw file for this is located: http://www.megaupload.com/?d=88S8OY3V

File size is around 6 mb.

rbk_diffangle

Next one was created by dividing different parts of the shoe and putting them in layers so its more fexible to work with and potentially you can create somthing along the lines of this:

layers_shoe

RBK uses two colours on the sole remember and that image is  here

This is basically to use as a guide when adding your own colours.

re-hexLink to for my raw file for the image above is at:  http://www.megaupload.com/?d=R1HBGUMW

A little heads up… the size is around 49mb!

linn and olly you can start inserting these new images

WHAT I AM I DOING NOW:

* Modifying  the events and creating the pedometer design

Motion

January 6, 2009

here are the two videos I was making.

the first is the train station. second the iPhones :)

http://www.megaupload.com/?d=4EO6A580

Presentation Plan

January 6, 2009

Here’s a beautiful plan for the presentation slides, in high definition detail etc.

 

presentation_planpresentation_plan_002